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How to Support Parents Working During COVID-19

We’ve all seen the meme; a parent on a video conference call while her two children are taped to the floor with the caption, “Working from home during COVID-19!”

We chuckle to ourselves and say, “YUP” as we continue to scroll. But as funny as the meme is, this is a stark reality for most parents navigating childcare, home schooling, and working during COVID-19.

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What Not to Say: 5 Common Onboarding Pitfalls

Attracting and hiring the right people to join your team is challenging, but finding that star candidate is such a relief! The hard work is over now, right?

Unfortunately not. Proper training and support during a new employee’s transition into your organization is critical to their success – and it takes work. Despite our best efforts, if an onboarding program lacks structure and consistency the ball can be dropped without us even knowing it. Read More »What Not to Say: 5 Common Onboarding Pitfalls

Recruitment Challenges Facing Professional Service Firms

Last year, the need for new business was top priority for professional service firms. This year, a shortage of top talent to service that business is the main concern. From small businesses to global companies, leaders at professional services firms are facing real challenges when it comes to recruiting and retaining the best the market has to offer. Read More »Recruitment Challenges Facing Professional Service Firms

8 Ways Your Employer Brand Impacts Your Growth

Businesses previously measured success through production or output. Deliverables, impact, and clients used to attract the best talent. The days of recruiting candidates by offering one definition of success – climbing the corporate ladder with a singular focus – are gone. Today, your employer brand is your most effective recruitment and growth strategy yet.

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Cannabis Recruitment Canada: How to Attract Top Talent

With the legalization of recreational cannabis just around the corner, cannabis recruitment in Canada is exploding! Currently, there are over 700 postings for job opportunities in the cannabis industry. With a variety of positions in high demand (pun intended), cannabis employers face tough competition for top talent. How will your company stand out amongst the weeds to attract and engage top talent in the competitive cannabis market?

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Employee Onboarding: Setting New Employees Up for Success

Think back to your first day at your current job. There were a million thoughts running through your head. Maybe you had butterflies in your stomach, anxious to make a good first impression. Most likely, you felt excited and curious. And you were probably hoping you made the right decision and would finally feel like you found the company that you belong with. But at some point in time, that eagerness and enthusiasm turn to dread and apprehension. Why do most new employees, even the most ambitious ones, seem to quietly slip through the cracks of some organizations after only a few months? Because their employee onboarding experience lacked the necessary ingredients.
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Make Your Job Ad Human: 5 Easy Tips To Engage Job Seekers

What are you doing to stand out in a sea of black and white, Times New Roman job ads?

Ten days. On average, top candidates are only “on the market” for ten days. It’s more critical than ever to stand out and attract people early in their job search. Your job ad is your first chance to paint a clear picture about an opportunity with your organization. Make a great impression and engage job seekers by getting creative and telling a story.

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Extreme Makeover: Offer Letter Edition

We are always looking for ways to improve the employee journey. Lucky for us, we get to guinea pig lots of our ideas on ourselves. We recently noticed a small breakdown in the branding experience for candidates at the offer letter stage. What a missed opportunity!

The offer letter represents a key milestone in the employee journey. But we were still stuck in a rut of celebrating this milestone with a black and white, boring, legal document that required a magnifying glass and a full team of lawyers to read. Okay, it wasn’t that bad – but you get the idea. It got us thinking – how can we use the offer letter as a tool to build engagement with new employees, instead of just another hoop to jump through?Read More »Extreme Makeover: Offer Letter Edition

5 Ways to Attract Top Talent for Your Position

Receiving hundreds of applications for your job doesn’t mean you will be successful in attracting top talent for your position. You know this. In fact, you’re probably living this.

How can you find the balance between the right quantity and the right quality of candidates? Hiring is time consuming and expensive – especially if you hire the wrong people. Especially in today’s market, with fierce competition for top talent. With Canada’s unemployment rate at 5.8%, it’s more difficult than ever for employers to attract and retain talent for their companies – much less top talent.

How are you positioning yourself as a competitor in the talent market?

Read More »5 Ways to Attract Top Talent for Your Position