Employer Brand Voice Guide

Defining your Employer Brand Voice is crucial to both your Employer Branding and Recruitment strategy. When it’s defined, your communications become consistent, and you’re able to distinguish your organization from competitors.

In this tool, we will walk you through the steps to developing an Employer Brand Voice Guide for your organization, from how to find your Employer Brand voice, to how you can create a useful guide for anyone who handles Employer Brand communications at your organization.

What you will learn:

  1. Difference between Employer Brand Voice and Corporate Brand Voice
  2. Difference between Voice vs Tone
  3. How to lead a Brainstorm Session & Tips for Success
  4. Creating an Employer Brand Voice Guide
    • Brand Voice Chart
    • Brand Voice Execution Chart
    • Themes Chart
    • Language Chart
    • Examples Chart

Download our Employer Brand Voice Guide today!

  • To support employers through the COVID-19 crisis, we are offering free, no strings attached consultations. If you indicate "yes" below, we will send an email to book a time with an HR Specialist. This is only available to employers in Canada.

About Envol

Make your business human.

Envol delivers business impact to companies across North America through employer brandingrecruiting and human resources solutions. Whether we’re working with a big brand you know like University of Ottawa, or a startup you haven’t even heard of yet, our solutions were built to scale. We were founded in 2016 with a mission to make businesses human! 

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