Social media can be overwhelming. With so many platforms and their constant evolution, it’s hard to keep up! Getting started is often the hardest part. We get it! That’s why we’ve made it easy for you with this helpful tool.

This tool will walk you through 7 important things to remember when bringing your employer brand to life through social media:

1. Understand your audience
2. Set goals & establish metrics
3. Choose your channels
4. Develop your messaging & content strategy
5. Create & share content
6. Engage with your audience
7. Measure, evaluate & evolve

Download our Social Media Tool to help you get started!